Town and Country Event Rentals kicked off 2014 at the Rose Bowl Stadium as a proud partner for not just one, but two VIP tailgate parties at the Corporate Hospitality Village presented by PrimeSport. With over 120,000 square feet of tenting, 5,000 chairs and bar stools, 50 bars, and 20 grills; Town & Country, PrimeSport, and Behind The Scenes executed two tailgate events to be remembered at this year’s Rose Bowl and BCS games.
Throughout the village, each tent offered a completely new tailgate experience from the next. From tents swagged in gold to translucent chandeliers, each tailgate theme reflected the participating company’s colors and culture. The center piece of the village, known as the Sports Bar, was open to the general public; comprised of 7 tents, 3 large bars, concession stands, tasting booths, and a stage for the performers. This area served as the home base to the thousands of fans who came out to support their teams.
Both games were a huge success and Town & Country is proud to have had the opportunity to work with PrimeSport in building two incredible VIP tailgate events in the PrimeSport Village.